Womens citizen watches
With all that selling, it's a wonder James Bond has any time left for what he does best; kill and shag.
But after years of Bond movies being used as vehicles to market watches, cars, clothes and phones, product placement in the latest movie is relatively restrained. Aston Martin, Smirnoff vodka, Sony and Virgin Atlantic may have paid millions but there is no guarantee their brand will be in the movie.
The makers of the Bond franchise have made a decision to rein in the number of products appearing in Quantum Of Solace, bucking a global trend that will see more brands than ever appear on the big screen
Are the numbers still as rosy?
There is no doubt that the financial crisis is showing its impact on KPO players, as some of them admit. Customers of KPOs are going in the slow or wait-and-watch mode, both from the financial and non-financial segment.
With the deferring of decisions and elongated deal cycles, the impact is showing. It's hard to say how much and how long would this impact be as everyone watches and waits for the dust to settle down.
The impact, however, would vary from short-term to long-term and from soft to hard, depending on the kind of clients a KPO serves and their individual strategies.
It would be a big, direct, immediate and severe impact for companies serving the large bulk bank side of the deals. But not for middle multiple business model companies, as Srinivas Macha, VP, Aranca, a financial and business research KPO, tells
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